Creative Director, Photographer, Copywriter (Mandarin), Major in Creative,
Marketing Director, Bachelor (Hons) in Science (Physics), MBA (Dist) University of Lincoln (UK)
In his marketing role, he sees the challenges faced by his clients and develops a passion to help them. Soon after, he founded Pristine Creation in 2005 and never looked back since. Pristine Creation, under his leadership, initiated the “I love Penang Brand”, a platform for local brands to advertise their products and the “Bigkad” business card display, an alternative advertising media solution for local enterprises. Strong in Conceptual Design, Chinese Copywriting & Photography.